We’re building automation superpowers for every investor.

The future of investing is automation. Join us and build a revolution — not just tools.



Processed signals.


Capital in funding.

Est. 2021

Already galactic.


Timeless principles from Jacob, one of Pluto's founders, drive how we work together.

Radical truth and trust.

We grow fast by giving frequent and direct feedback; even across leadership lines. For example if you think Jacob, our founder and CEO, could do something better, he wants to know.

Build for tomorrow.

Our vision is huge, to revolutionize the financial world, we need to stay agile and focused. We think long term and high quality standards.

First principles thinking.

The automated trading world is full of harmful dogma. Burn it down to cut through the noise and rebuild from ground zero.

Life is about the people you met along the way.

We're all pushing on the same goals. Life is hard, so we all deeply and truly care for each other through action.

Leadership Team

Jacob Sansbury

CEO & Co-Founder

Jacob Sansbury

HS Dropout and Bridgewater Alumni

Dakota McDaniels

COO & Co-Founder

Dakota McDaniels

Cybersecurity & Daytrader

Caroline Mendel

HOC & Co-Founder

Caroline Mendel

Creative. Imaginary.

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Pluto does not provide personalized financial advice and does not issue recommendations or offers to buy stock or sell any security.


© 2022 Pluto Capital, Inc. DBA Pluto